HGS won this prestigious recognition for creating a state-of-the-art, omni-channel contact center for a consumer packaged goods company, with a focus on generating a best-in-class customer experience. HGS provides the client's end-customers with a 24/7, unified, modern customer experience using voice, email, chat and WhatsApp channels to address queries and build brand loyalty. The WhatsApp channel has been so successful that it now accounts for 60% of all contacts with this client, which is industry leading.