Gamooga is engaged in providing Marketing Automation services for B2C companies. The acquisition will help Tanla Solutions to be positioned as the end-to-end solution provider for global markets in commercial communication.
The total Cost of Acquisition is Rs 48.45 crore; with Rs 31.49 crore being paid in cash and balance by issuance of Equity Shares of the Tanla Solution worth of Rs 16.96 crores, being 21,19,688 Equity Shares @ Rs. 80/- each, of face value of Rs. 1/- each fully paid up, on preferential basis to the promoters of Gamooga, subject to shareholders' approval proposed in upcoming Annual General Meeting of Tanla Solutions.