Meanwhile, the BSE Sensex was down 144.90 points, or 0.84% to 17,295.85.

On BSE, 2.62 lakh shares were traded in the counter as against average daily volume of 4.02 lakh shares in the past one quarter.

The stock hit a high of Rs 52.85 and a low of Rs 51.10 so far during the day. The stock had hit a 52-week low of Rs 33 on 19 December 2011. The stock had hit a 52-week high of Rs 78.40 on 25 July 2011.

The stock had outperformed the market over the past one month till 16 April 2012, rising 11.25% compared with the Sensex's 1.8% fall. The scrip had, however, underperformed the market in past one quarter, falling 9.66% as against Sensex's 5.94% gain.

The visual entertainment service provider has an equity capital of Rs 14.89 crore. Face value per share is Re 1.

The Prime Focus stock had risen 3.96% to settle at Rs 52.45 on Monday, 16 April 2012, after the company said after market hours on 13 April 2012, its board has approved the conversion of 10 lakh convertible warrants held by the promoter, Mr Namit Malhotra into 1 crore equity shares at Rs 55.47 per share. The conversion price of Rs 55.47 per share is at a premium of 7.08% to the ruling market price and at a premium of 5.75% to the Monday's (16 April 2012) closing price of Rs 52.45. The promoter holding in Prime Focus has increased to 50.91% upon the conversion of convertible warrants held by the promoter, Mr Malhotra into equity shares.

On a consolidated basis, Prime Focus' net profit rose 50.4% to Rs 26.29 crore on 67.6% growth in net sales to Rs 212.75 crore in Q3 December 2011 over Q3 December 2010.

Prime Focus is a global visual entertainment services company that provides creative and technical services to the film, broadcast, and advertising market.