Hot Pursuit     17-Apr-23
Monte Carlo bucks trend after good Q4 sales
Monte Carlo Fashions rose 2.26% to Rs 680.50 after the company said its sales for Q4 FY23 grew 36% over Q4 FY22 and a 101% increase over Q4 FY20 (pre-Covid levels).
The company's yearly sales have also increased 22% over FY22 and 51% over FY20 (pre-Covid levels).

Monte Carlo Fashions said it has experienced a significant increase in demand across all business segments. In Q4FY23, the company recorded a 36% YoY revenue growth, surpassing pre-Covid levels and representing the best quarter ever for the company. This growth is attributed to the dynamics of the Indian fashion industry, which is experiencing a strong consumption story driven by rising disposable income, fashion-conscious millennials and Gen Z consumers, and the growth of e-commerce. The company has maximized e-commerce opportunities, selling its products through its own stores, multi-brand outlets (MBOs), and popular online platforms, with a positive trend in online sales indicating increasing consumer interest in buying its products online.

The company executed its retail expansion strategy in Q4 FY23 by opening 10 new exclusive brand outlets (EBOs) across different regions of India, increasing its total EBOs to 356 in 20 states and 4 union territories. Monte Carlo Fashions surpassed its yearly guidance of opening 40-45 new EBOs by opening 47 new EBOs during the financial year 2022-23.

Monte Carlo Fashions provides a diverse range of products, such as woollen, knitted, cotton, cotton blended, kids' wear, and home furnishing items. Net profit of Monte Carlo Fashions rose 11.44% to Rs 86.31 crore on 12.49% rise in net sales to Rs 519.54 crore in Q3 December 2022 over Q3 December 2021.

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